Day 15: Dignity at Work: Video Launch

Report by Maryam Nayaz

On the 15th day of the 2021 Prajnya 16 Days Campaign Against Gender Violence, Prajnya, in partnership with Friedrich-Ebert-Stiftung launched a set of videos on workplace sexual harrassment awareness and workplace rights for informal sector workers. The videos were intended to reach three demographics of workers: agricultural workers, street vendors, and domestic workers. They were designed to be circulated on the mobile (through WhatsApp, for instance).

Two sets of videos (Tamil and Hindi) were made public during the launch event with videos in three more regional languages–Telugu, Marathi and Bangla, set to go out soon.

The full playlist is available here.

The videos were a Friedrich Ebert Stiftung India project, where Prajnya served as script consultants. During conceptualisation, Prajnya held a series of consultations with workers’ organisations, unions, and representatives from each group. They each highlighted concerns and barriers to safety and redressal they noted through their experience with workers. With the findings from the advisory sessions, Prajnya developed a script in English that was translated into the five regional languages.

Translators:

Tamil: Sudaroli Ramasamy

Hindi: Shruti Nagar

Marathi: Girija Godbole

Bangla: Asmita Basu

Telugu: Usha Kanth

Voiceovers:

Tamil: Akshaya

Hindi: Lakshita Mavi

Marathi: Girija Godbole

Bangla: Asmita Basu

The videos were produced by NoLogo.

Those involved in consultation, production, translation, and dissemination, as well as members of FES and Prajnya's networks who work with these stakeholders were invited to the launch event on the 9th of December. The Tamil and Hindi language videos premiered on YouTube and were streamed on Zoom. Members of the audience then shared their feedback and spoke about further steps to take beyond awareness and rights education.

If you would like to receive a set of videos on your phone for circulation, please WhatsApp us at +91 97908 10351, telling us your name and organisation, and we will send them to you.